Yahoo Backlink Checking Strategies As we all know yahoo is the 2nd best search engine out there,their crawler is next to Google’s crawler in actively crawling and indexing sites, let us look into link checking with yahoo. Yahoo Slurp (yahoo crawler) though active wont crawl as deeply into a site as googlebot ( google’s crawler). So they...

Search Engine Ranking Factors V2 This document represents the collective wisdom of 37 leaders in the world of organic search engine optimization. Together, they have voted on the various factors that are estimated to comprise Google’s ranking algorithm (the method by which the search engine orders results). The result is a resource of incredible...

I can’t believe a new feature from Google isn’t getting more notice, because it converts already-existing links to your site into much higher quality links, for free. The Google webmaster blog just announced that you can find the pages that link to 404 pages on your site. Let me back up and give you a little history. When someone comes to your site’s...

In search engine optimization, “off page” factors have become more and more important as they relate to rankings. In particular, solid link popularity can literally make or break a site with the search engines. Before we go any further, what is “link popularity”? In very simplistic terms, link popularity refers to the number...

Would it surprise you if over 40 percent of the queries entered into search boxes at search engines consist of proper nouns, such as the names of specific people or places or things? Or that combinations of proper nouns and nouns might make up over 70 percent of most searches? At least those are a couple of the conclusions from researchers at Yahoo...

There are times when you perform a search in a search engine, and the results just aren’t very relevant. When you don’t get the results that you expect from a internet or intranet search engine, is it because the search engine isn’t very good, or is it because there isn’t much indexable information on the web or intranet document repository...

When you search in Google with geographical queries (i.e., pizza New York), chances are that the search engine would try to use keyword matching to locate relevant pages for a search result. Search results like that tend to include a lot of directory results which include those words, and less results from enterprises that should match those results...